Online B.Com in Marketing

A comprehensive training in the theories and methods of digital marketing is provided via an Online B.Com degree in Marketing from Maharishi Markandeshwar(DU). Students acquire a thorough understanding of consumer behavior, market research, branding, advertising, and digital marketing techniques using interactive learning platforms and virtual classrooms. The curriculum is meant to give students the abilities and information needed to plan and carry out successful marketing campaigns, assess market trends, and formulate plans that cater to the interests and demands of various target markets. Students may investigate allied fields like sales management, retail marketing, international marketing, and marketing analytics in addition to fundamental marketing studies. Students are prepared to use digital tools and platforms for marketing, such as social media marketing, search engine optimization (SEO), content marketing, and email marketing, thanks to the curriculum’s incorporation of technology and data analytics. Additionally, case studies, projects, internships, and capstone experiences are just a few examples of the real-world, practical experiences that are frequently incorporated into the curriculum of Online B.Com programs in marketing. Through these experiences, students can put their theoretical knowledge to use in real-world scenarios, obtain practical experience, and hone important abilities that employers in the marketing sector highly value.