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Parul University Online

Online MBA in Retail Management from Parul University

The Online MBA in Retail Management from Parul University is a dynamic and career-focused postgraduate program designed to equip students...

Online MBA in Retail Management from Parul University

The Online MBA in Retail Management from Parul University is a dynamic and career-focused postgraduate program designed to equip students with specialized knowledge and skills essential for thriving in the fast-paced and ever-evolving retail industry. With its adaptable online learning approach, this MBA program gives recent graduates and working professionals the chance to further their education without sacrificing their personal or professional obligations. The program, which covers everything from supply chain dynamics to digital retailing strategies, is designed to satisfy the modern expectations of retail organizations and is based on academic excellence and industry relevance. Parul University, renowned for its cutting-edge teaching methods, ensures that students are equipped to meet the demands of contemporary retail management by fusing theoretical frameworks with real-world knowledge.

Graduates of this degree should exhibit a sophisticated grasp of the digital revolution sweeping the retail sector as well as classic retail models. They gain knowledge of how to manage extensive retail operations, optimize supply chains, assess consumer trends, and create effective marketing plans for various retail markets. Students also learn about innovative technologies like big data, retail automation, and AI-powered customer experience solutions, as well as worldwide retail practices. The program’s learning objectives are to develop students into flexible, creative, and customer-focused executives who can propel company expansion in cutthroat retail settings.

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Key Program USP's of Online MBA in Retail Management from Parul University

In order to prepare future leaders in the rapidly expanding retail business, Parul University's Online MBA in Retail Management program offers a highly focused and industry-aligned academic experience. By providing them with operational knowledge, digital skills, and strategic insights pertinent to the modern retail environment, this program serves aspiring professionals looking to launch or grow their careers in retail, e-commerce, and related fields.

1
Industry-Relevant Curriculum with a Retail Focus: Experts from the retail sector have contributed to the program's meticulous development to guarantee that it is in line with the most recent developments, difficulties, and trends in the market. In order to educate them to traverse both physical and virtual retail environments, students study specialist disciplines like E-Retailing, Consumer Behavior, Retail Store Operations, and Retail Marketing Strategy.
2
Flexible Online Learning Format: The MBA is completely offered online and is intended to meet the needs of entrepreneurs, working professionals, and distance learners. Without sacrificing the standard of instruction, this enables students to access recorded lectures, live lectures, digital course materials, and assignments that are pertinent to the industry whenever it is most convenient for them.
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Emphasis on Practical Learning and Case Studies: Live projects, retail case studies, and real-world business scenarios are all essential components of the educational process. These aid students in comprehending the practical facets of retail management, including visual merchandising, supply chain logistics, customer experience design, and store layout tactics.
4
Faculty with Academic and Industry Expertise: Distinguished faculty members with backgrounds in business and retail as well as academics teach the curriculum. Their varied backgrounds guarantee a well-rounded teaching strategy that blends in-depth study with real-world experience.

Course Curriculum of Online MBA in Retail Management from Parul University

Parul University's online MBA program in retail management offers a well crafted course curriculum that offers in-depth specialization in a number of retail sector aspects while also delivering a solid foundation in management principles. Beginning with fundamental business knowledge and working its way up to specialized retail-focused competences, the two-year, four-semester program is designed to gradually develop students' talents.

Semester 1
  • Principles of Management
  • Managerial Economics
  • Accounting for Managers
  • Business Communication
  • Legal Aspects of Business
Semester 2
  • Marketing Management
  • Financial Management
  • Human Resource Management
  • Operations and Supply Chain Management
  • Retail Management
Semester 3
  • Consumer Behaviour
  • Retail Marketing and Branding
  • Store Design and Visual Merchandising
  • E-Retailing and Omnichannel Strategy
  • Elective I
Semester 4
  • Strategic Management
  • Customer Relationship Management
  • International Retailing
  • Elective II
  • Project Work / Capstone Project
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Learning Outcomes of Online MBA in Retail Management from Parul University

A flexible and engaging online format that meets the demands of both working professionals and full-time students, this program stands out for its balanced approach to theoretical learning and practical application. The curriculum fosters the entrepreneurial and analytical mindset necessary for success in retail management by emphasizing innovation, consumer interaction, and business intelligence.

1
Students learn about new technologies in the retail industry, such as omnichannel retailing, retail analytics, and artificial intelligence (AI) for predicting consumer behavior. This gets them ready for the digital revolution that is reshaping retail companies around the world.
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Parul University offers a wide range of career services, including help with job placement, career counseling, interview preparation, and resume development. Through virtual seminars and guest lectures, students can also connect with a large network of alumni, industry professionals, and corporate partners.
3
The curriculum emphasizes the Indian retail market, which is among the fastest-growing in the world, even though it also covers case studies and global retail methods. This dual emphasis guarantees that students are ready for careers in both the home and foreign markets.
4
Through the integration of specialist courses that promote innovation, business planning, and the formation of new ventures, the program cultivates an entrepreneurial attitude. Students are prepared to pursue entrepreneurial opportunities in retail start-ups, franchise operations, and e-commerce endeavors in addition to assuming executive positions in major retail businesses.

Eligibility Criteria for Online MBA in Retail Management from Parul University

  • icon Applicants must have successfully completed a Bachelor’s degree in any discipline from a recognized university or institution.
  • iconA minimum aggregate score of 50% in the qualifying undergraduate examination is generally required.

Online MBA in Retail Management from Parul University

The Online MBA in Retails Management from Parul University is designed to be both comprehensive and affordable, making it accessible to a wide range of students.

Semesters

Fees

Semester 1

37,500

Semester 2

37,500

Semester 3

37,500

Semester 4

37,500

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Career Opportunities after Online MBA in Retail Management from Parul University

Graduates of Parul University's online master's program in retail management are prepared to investigate a variety of fulfilling career options in the retail, e-commerce, FMCG, and lifestyle industries. By combining managerial training with specific retail knowledge, the program prepares students for positions requiring digital savvy, customer focus, operational efficiency, and strategic thinking.

IconRetail Store Manager
IconArea Manager
Icon Category Manager
IconOnline Retail Manager
IconSupply Chain and Logistics Manager
IconRetail Marketing Manager
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Top Hiring Companies

Graduates of Parul University's Online MBA in Retail Management program are well-positioned to find employment in a variety of fields, particularly organized retail, e-commerce, FMCG, fashion, and lifestyle. Professionals with specific expertise in retail operations, digital commerce, merchandising, supply chain, and customer engagement are in high demand, especially as omnichannel retail and data-driven decision-making become more prevalent.

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Q&A

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Frequently Asked Questions

Is the Online MBA in Retail Management UGC-approved?Icon
Yes, Parul University is a UGC-recognized university, and its online programs are approved under the UGC (Online Courses) Regulations, ensuring the degree is valid for both employment and further studies in India and abroad.
Is the degree equivalent to a regular MBA?Icon
Yes, the Online MBA degree is considered equivalent to a regular on-campus MBA as per UGC norms. It holds the same academic value and is accepted by employers and academic institutions across India and many global regions.
What are the key career roles after completing this MBA?Icon
Graduates can pursue roles such as Retail Manager, E-commerce Manager, Category Manager, Visual Merchandiser, Store Planner, CRM Specialist, Supply Chain Manager, and even Retail Entrepreneur.
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