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Manipal Online University

Online MBA in Retail Management from Manipal University

The Online MBA in Retail Management from Manipal University is a specialized program designed to equip learners with the knowledge...

Online MBA in Retail Management from Manipal University

The Online MBA in Retail Management from Manipal University is a specialized program designed to equip learners with the knowledge and expertise required to thrive in the fast-paced and ever-evolving retail sector. Since consumer behavior, digital transformation, supply chain integration, and the expansion of e-commerce have made retail one of the most dynamic businesses in the world, there is a great need for people with sophisticated managerial and operational abilities in the retail sector. This curriculum focuses on the digital and technological developments influencing the retail business while providing students with a thorough understanding of both conventional and contemporary retail practices. In addition to the foundational knowledge of management, students enrolled in this online MBA program gain specialized knowledge in retail strategy, consumer behavior, merchandising, supply chain management, retail analytics, and customer relationship management. In order for students to directly apply their knowledge to real-world retail situations, the program is structured to strike a balance between theoretical frameworks and practical insights. Because of the flexibility of online learning, students especially working professionals can upskill without interfering with their professions while still receiving top-notch instruction and training relevant to their field. Additionally, the program places a strong emphasis on experiential learning, allowing students to investigate many facets of the retail industry through case studies, real-world projects, and simulations. Students acquire an all-encompassing view of the industry, from running physical stores to planning for international retail chains and e-commerce sites. The curriculum also covers current trends including digital marketing in retail, omnichannel retailing, and the role of automation, data analytics, and artificial intelligence (AI) in changing customer experiences.

Graduates of Manipal University’s Online MBA in Retail Management program are prepared for fulfilling jobs in a variety of retail-related fields, such as online retailing, supply chain management, store management, merchandising, and brand management. In addition to preparing students for managerial jobs, the curriculum equips them for leadership roles where they can impact plans, streamline operations, and propel company expansion. This degree is ultimately a future-ready credential for anyone hoping to establish a solid retail career because it offers up job opportunities in retail behemoths, e-commerce enterprises, FMCG corporations, and entrepreneurial projects.

 

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Key Program of Online MBA in Retail Management from Manipal University

The Online MBA in Retail Management from Manipal University is built with a strong industry focus, ensuring that learners gain both academic knowledge and practical skills to navigate the complex and fast-changing retail environment. It is carefully designed for students and professionals who wish to develop expertise in retail operations, customer engagement, supply chain management, and digital transformation in the retail space.

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Comprehensive Curriculum with Retail Focus; The program blends core MBA subjects like finance, marketing, human resources, and strategic management with retail-specific courses such as merchandising, consumer behavior, retail supply chain, and e-commerce strategies. This ensures learners build a holistic understanding of both business fundamentals and specialized retail management.
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Flexibility of Online Learning: Delivered entirely online, the program offers learners the convenience to pursue their MBA without relocating or pausing their professional commitments. With flexible schedules, digital classes, recorded lectures, and interactive sessions, students can learn at their own pace while balancing work and personal life.
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Industry-Aligned Learning: The curriculum is designed with strong inputs from industry experts to match the needs of the retail sector. Real-world case studies, simulations, and projects help students develop problem-solving skills and decision-making abilities that can be directly applied to professional roles.
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Focus on Digital Retail and Emerging Trends: Beyond traditional retail management, the program emphasizes the latest developments such as omnichannel retailing, online shopping trends, customer experience design, and the integration of AI and data analytics in retail. This ensures graduates are future-ready and well-prepared for the digital-first retail environment.

Course Curriculum of Online MBA in Retail Management from Manipal University

The Online MBA in Retail Management from Manipal University offers a well-structured curriculum that combines foundational management knowledge with specialized courses focused on the retail sector. The program is divided into four semesters, each carefully designed to build the student’s capabilities step by step—starting from basic management concepts to advanced retail strategies and applications.

Semester 1
  • Principles of Management and Organizational Behavior
  • Business Communication
  • Accounting for Managers
  • Managerial Economics
  • Statistics for Management
  • Marketing Management
Semester 2
  • Financial Management
  • Human Resource Management
  • Operations Management
  • Research Methodology
  • Management Information System
  • Legal Aspects of Business
Semester 3
  • Fundamentals of Retail Management
  • Consumer Behavior in Retail
  • Retail Merchandising and Inventory Management
  • Retail Supply Chain Management
  • E-Commerce and Online Retailing
  • Sales and Distribution Management
Semester 4
  • Retail Store Design and Visual Merchandising
  • Customer Relationship Management in Retail
  • Strategic Retail Management
  • International Retailing and Emerging Trends
  • Digital Marketing for Retail
  • Project Work / Capstone Project
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Learning Outcomes of Online MBA in Retail Management from Manipal University

The program prepares learners to understand the dynamics of retail operations, adapt to technological innovations, and make informed managerial decisions that directly influence business growth. By the end of the program, students are expected to emerge as professionals who can contribute effectively to both traditional and digital retail environments.

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Graduates gain a comprehensive understanding of core management disciplines such as finance, marketing, operations, and human resources, along with specialized knowledge in retail management. This dual focus ensures that students develop a strong managerial base while also mastering domain-specific skills in areas like retail merchandising, supply chain management, and consumer behavior.
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A key learning outcome of this program is the ability to assess consumer preferences, shopping patterns, and decision-making behavior. Students learn how to analyze market data and consumer insights, which are crucial for creating strategies that enhance customer satisfaction, brand loyalty, and sales performance in both online and offline retail environments.
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The program equips learners with practical knowledge of retail operations, inventory control, and logistics. By understanding the intricacies of supply chain management, graduates can optimize processes, reduce costs, and ensure smooth operations that meet customer expectations in a highly competitive market.
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With the rapid growth of online shopping, students are trained in the latest digital retail practices, including e-commerce operations, omnichannel retailing, and digital marketing for retail. This learning outcome ensures that graduates are not only prepared for traditional store management but also capable of driving success in digital-first retail environments.

Eligibility Criteria of Online MBA in Retail Management from Manipal University

  • iconBachelor’s degree in any discipline from a recognized university.
  • iconMinimum 50% aggregate marks in graduation (45% for reserved category candidates, if applicable).

Online MBA in Retail Management from Manipal University

Explorе thе transparеnt and detailed fee structurе of thе Online MBA in Retail Management from Manipal University, providing clarity on tuition and associatеd costs for prospеctivе studеnts.

Semesters

Fees

Semester 1

43,750

Semester 2

43,750

Semester 3

43,750

Semester 4

43,750

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Career Opportunities after Online MBA in Retail Management from Manipal University

The Online MBA in Retail Management from Manipal University opens up a wide array of career opportunities in one of the fastest-growing and most dynamic sectors of the economy. The retail industry is evolving rapidly, driven by changing consumer behavior, the rise of e-commerce, digital transformation, and global market expansion. Professionals with specialized knowledge in retail operations, customer experience, merchandising, and supply chain management are highly sought after by both traditional retail chains and digital-first companies.

IconRetail Store Manager
IconMerchandising and Inventory Manager
IconSupply Chain and Logistics Manager
IconE-Commerce and Online Retail Specialist
IconCustomer Relationship Manager
IconBrand and Marketing Manager in Retail
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Top Hiring Companies

The Online MBA in Retail Management from Manipal University prepares graduates for diverse roles across retail, e-commerce, FMCG, and luxury brand sectors. With the retail industry expanding rapidly in both traditional and digital spaces, top companies actively seek skilled professionals who can manage retail operations, enhance customer experience, and drive business growth.

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Frequently Asked Questions

Who is this program best suited for?Icon
This program is ideal for graduates who want to build a career in the retail sector, professionals already working in retail or e-commerce who want to upgrade their skills, and entrepreneurs planning to start their own retail ventures. Since the program is online and flexible, it also suits working professionals who want to balance career growth with higher education.
What are the career opportunities after completing this program?Icon
Graduates can pursue a wide range of roles in the retail sector, including Retail Store Manager, Merchandising Manager, Supply Chain Manager, Customer Relationship Manager, E-Commerce Specialist, Brand Manager, and Retail Consultant. With the growth of digital retail, opportunities also exist in online marketplaces, FMCG firms, luxury retail brands, and global retail companies.
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